About us

It started with a bagel.

After her divorce, our founder Jessica was on the phone with a friend when her son asked for a toasted bagel. That's when it hit her: she didn't have a toaster. It went with the marriage.

Her friend overheard, and a toaster showed up at her door the very next day. No speech, no card about new chapters. Just the thing she actually needed.

That's Where's My Toaster. Weddings and babies get registries. Starting over gets awkward silence and a casserole. We built the registry for the new place, so the people in your corner can help with the real stuff: the pans, the bed frame, the deposit.

Build your list from any store, add cash funds for what nobody can wrap and share one link. Your address stays private, and your ex only sees it if you send it to them.

Questions or partnerships: info@wheresmytoaster.com